Hugo Boss McLaren 3D Projection Mapping, Milan

“To commemorate the 30th anniversary of their partnership with McLaren, Hugo Boss
organized a very important event in the very center of Milan in San Babila Square.

Client : Say What? for Hugo Boss Italia

Work : 3D Projection Mapping
Date : 07.09.2011
Location : Piazza San Babila Milano IT

Project Manager : Alessandro Bianco

Creative Director : Danilo Parise
Art Director and 3D Visual Designer : Roberto Fazio (robertofazio.com)

3D Modelers and animators(Angelsign Studio):
Carlos Rojas
Dario Cavaliere
Sebastian Livingston

2D Compositing and animations(Angelsign Studio):
Christopher Tulloch McCabe
Technology : Christie 4 x 20.000 AL
For Roberto Fazio Studio:
Art Director and 3d Designer : Roberto Fazio
Sound Designer : Be Invisible Now! (beinvisiblenow.net)
Producer : Antonio Rosciano
Production Manager : Daiana Salucci
Audio Video Technicians : Michele Sterbizzi, Luca Trombini
3D Modeler : Nicolò Bugatto
Assistant: Vito Morgese
Architectural Consulting: RVL architetti, Arch.Samuele Ricci, Arch.Giovanni Verniani
Shooting: Daniele Di Verol

Production : Angelsign Studio (angelsignstudio.com)”