Saks Fifth Avenue’s new iconic 2012 holiday 3D projection mapping light show in NYC

“Saks Fifth Avenue unveiled their new iconic holiday 3D light show to NYC and the world.
The 3D light show is bigger and even more spectacular for 2012, and runs every night from 5-10pm for the entire holiday season (6 weeks). With the facade of the store as the canvas, the show tells a festive tale of snowflakes, ice skaters and the perfect holiday gift – the larger than life Saks Yeti. Happy Holidays!”


“Saks Fifth Avenue comes alive with a dramatic light show projected onto the building, Snowflake Spectacular. Snowflakes, dancers, gifts and a Yeti interact on the fa├žade of the New York flagship store through state-of-the art projection technology.
The show will utilize a custom-built 6-projector system and unique musical score designed to bring the story of the Snowflake & The Yeti.
Special Performance by The American Ballet Theatre Dancers and The Youth Audiences of NY Youth Choir. VIP performance to follow by Country Artist and Celebrity Apprentice All Star Trace Adkins and CEO Saks Fifth Avenue Chairman & CEO, Steve Sadove.
This year, MasterCard and Acer bring the holiday windows to you. ”