Disney: Cars 2 “Ride with Mater” 3D Augmented Reality fun, collectiable tech game book

“Fans of Cars will love this new novelty format that showcases 3-D images of their favorite characters and scenes from Cars and the upcoming Cars 2 film! This deluxe book features augmented reality, which will allow a webcam to turn certain images in the book into 3-D projections right before the readers’ eyes. Kids can use the interactive technology or just read along as Mater takes them through a tour of Radiator Springs all the way to the World Grand Prix Race in Tokyo!

The interactive fun has just begun with everyone’s favorite Cars and Cars 2 characters in this amazing book that features 3-D images and augmented reality scenes from the two films! “